Curriculum
Course:
B2B LinkedIn Marketing for Small Business
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Curriculum
B2B LinkedIn Marketing for Small Business
Lesson 1 - Introduction to B2B Marketing Using LinkedIn
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1.1 Introduction to Your Business Coach – Andrew Cheah
6:42min
Preview
1.2 What is B2B Marketing?
5:09min
Lesson 2 - Researching Your Ideal Potential Customers
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2.1 Doing Your Market Research
4:19min
2.2 Who are Your Target Clients?
8:52min
Preview
2.3 B2B vs B2C Marketing
7:59min
2.4 How to Use Client's Purchase Value Map for Your B2B Marketing?
6:45min
Lesson 3 - Critical Success Factors of LinkedIn Marketing
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3.1 Setting Up Your LinkedIn Account
4:17min
3.2 How to Create An Attractive LinkedIn Profile - Part 1
4:58min
3.3 How to Create An Attractive LinkedIn Profile - Part 2
5:44min
3.4 How to Create An Attractive LinkedIn Profile - Part 3
7:56min
Lesson 4 - Attracting New Prospects with Quality Content
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4.1 Create Content to Attract Your Prospects in LinkedIn
7:42min
4.2 Hands-on Demo on How to Create Different Contents in LinkedIn
14:33min
Lesson 5 - Secret Prospecting Formula to Unlimited Customers
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5.1 How to Find Your Potential Clients Using LinkedIn?
12:14min
5.2 Connect with Right Messages
5:55min
5.3 How to Create Engagement with Your LinkedIn Connections?
6:48min
5.4 Demo on How to Engage with Your LinkedIn Connections
6:24min
5.5 Warm Up Your LinkedIn Account & Latest Connection Rules
12:22min
5.6 Five More Free Ways to Find New Leads
21:05min
Lesson 6 - Grow & Automate with Prospects Generation System
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6.1 Prospects Generation System - Part 1
3:02min
6.2 Prospects Generation System - Part 2
6:12min
6.3 Prospects Generation System - Part 3
5:08min
Lesson 7 - How to Make LinkedIn Marketing Works for You
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7.1 Prospecting Workflow That Will Help You Succeed in LinkedIn Marketing
5:52min
7.2 Zero to Hero LinkedIn Prospecting Challenge
3:00min
Lesson 8 - More & Latest Useful LinkedIn Features
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8.1 Creator Mode - Should You Turn On? If Yes, How to Set Up?
13:26min
8.2 How to Setup Your Video Cover Story?
2:39min
8.3 Setting Up Your Audio Introduction in Your LinkedIn Profile
1:55min
Video lesson
2.2 Who are Your Target Clients?
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